Online Marketing and Why You Need It.


Houston, Texas and surrounding communities are growing. If you live here you see it all around you. You see it in the neighborhood growth, expansion of roads and highways and the new businesses that accompany that growth. If you are fortunate enough to be one of these businesses you most likely have a long list of needs to run and grow your business. Is online marketing on that list? Many small to medium sized businesses know regardless of size that they will need to have a website developed to promote their business. In most cases just developing a website is not enough. Your site needs the backing and support of online marketing for your website to truly be a successful part of your business.

Online marketing, also commonly referred to as digital marketing can be summarized as the process in which you market your products or services using digital technologies, exclusively on the internet, but also encompasses mobile phones, display advertising, and any other digital medium. The activities of Online Marketing are search engine optimization (SEO), search engine marketing (SEM), content marketing, campaign marketing, social media marketing,  e-mail marketing, display advertising and any other forms of digital media.

These marketing techniques are an extension of your web presence and are essential to driving growth. Rest assured there are no guarantees and more common than not that people will never find your business, product or service if you are not implementing some form of online marketing.  The cost associated varies anywhere from a few hundred dollars a month to a few thousand depending on which path and techniques you choose to use. It is very affordable to start slowly and increase your efforts over time after you see what is possible. Not doing any form of online marketing will result in a web presence that is not working to achieve your growth potential.

Nieto Creative helps companies reach that business growth through solid web development practices and online marketing efforts. We are dedicated to offering result driven products that move you to that next level of growth. We offer a no nonsense path of Create, Develop, Lead which works well for our customers. Call us today and let us create an online marketing plan that is catered to your business.

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